Moonai Keng

As part of the rebranding effort for Moonai Keng, a renowned butcher shop in Thailand, I worked to create a modern and memorable brand identity that blends tradition with quality. The aim was to design a logo that reflects the shop’s dedication to premium cuts of meat.

The rebranding process involved reimagining the logo to convey trust, craftsmanship, and the commitment to offering top-tier products. By combining clean lines with authentic design elements, the new identity is crafted to stand out in a competitive market while resonating with customers who value quality and authenticity.

The goal was to focus on simplicity, reliability, and a strong sense of community, ensuring that Moonai Keng image as a premium butcher shop is consistently represented across all platforms, from signage to packaging and digital assets.

Branding & Identity